For SS26, Apolina looks to Charleston House, the former home of artists Vanessa Bell and Duncan Grant. Its layered interiors rich with art, pattern and treasured objects. Capturing a spirit of thoughtful individuality that feels intrinsically aligned with the brand.
Featured collection
Konges Sløjd
Konges Sløjd bring the pretty prints and fun themes to the new season. Signature cherries, lemons and classic styles alongside adorable nautical designs.
Journal
Apolina SS26
As always, Apolina's launches are one of the most highly anticipated of the season, and this SS26 collection won't be around for long. Launching at 1pm UK time on Wednesday 25th February - there isn't long to wait!
Misha & Puff Spring Drop 1
We don't have long to wait for the new collection from Misha & Puff, launching on Thursday 12th February at 3pm UK time. The new season brings pretty floral prints, gorgeous knits and some of the sweetest pieces for babies too. The instant sell out Rib Longies are back in a shorter length for the warmer weather and there are new colours and shapes in the ever popular denim collection.
The New Society Returns For SS26
The New Society SS26 collection Sweet is a return to softness, to presence, to emotion, to what truly matters. It’s a collection born from a longing to reconnect with what’s essential: love, simplicity, and that quiet kind of beauty that stays with you. There is strength in sensitivity. There is power in the things that whisper instead of shout. Sweet is about creating space for feeling and for moments that move us, for the poetry in the everyday. Lived through a child’s wonder, Sweet is pure emotion, pure love. A celebration of real childhood: playful, expressive and vibrant, with textures and prints that move with them, never too much, always just enough.