Mini Rodini
The Future Looks Bright Pre AW22
+ 50% off SS22 collections
Mes Kids Des Fleurs
Bobo Choses
The new SS22 collection I’m a Poet celebrates poetry and encourages us to look for beauty in the ordinary.
It's a mainly unisex collection with wide, comfortable garments in bright and bold colours that can be combined in multiple ways - easy tees and sweatshirts worn with casual shorts, colourful chino trousers and cool denim pants. Girly tops mix with midi skirts and flowery dresses, ideal for summer days.
Prints this season include friendly characters, such as sniffy dogs, ladybugs, friendly poets in hats, and beautiful flowers. There are also floral and natural motifs such as brushstrokes, bicycles, brick houses, strawberries, and much more. Perfect to play and have fun!
Mini Rodini
Swedish brand Mini Rodini was founded in 2006 by illustrator Cassandra Rhodin as a tribute to all children, their imagination and sense that everything is possible. Cassandra's prints combine with one of the most sustainable collections of kids clothes on the market, with certified organic cotton pieces and recycled materials.
The latest collection from Mini Rodini is a triumphant return to Mini Rodini at its best, with Cassandra Rhodin's signature prints and the return of some much loved prints from the Mini Rodini archives.
For this collection, Cassandra takes inspiration from New York City in the 70s and the intriguing psychic shops in Manhattan's Lower East Side. Will you be spending this summer in the breezy Hamptons or staying in the city in the hot buzzing streets of New York?
Blog posts
1+ In The Family: Soft and Comfortable Baby Clothing
1+ In The Family first launched back in the Autumn of 2012 and was created by Gemma Mases, an experienced designer who is mum to three children herself and, by her admission, something of a children's fashion enthusiast!
The brand launch coincided at with the birth of the designer's niece, little baby Bruna and, as Gemma recounts, it is her sisters brave decision to start a family as a single mother that encouraged her to undertake a project that she had been dreaming for so long, and so 1+ In The Family was also born.
Say Hello To Bonjour
Bonjour was created in 2014 by Anne Millet. A stylist in children's fashion for over 20 years, she wanted to create a more personal universe, one influenced by a love of travel and the colours and textures found in far flung flea markets.
Bonjour is a family business - Anne and her partner Yorick joined forces to help develop the brand, together creating the trademark aesthetic and imagery that is so loved by parents and their children the world over.
We are delighted to be stocking Bonjour here at Junior Edition for our third season now and truly believe that Anne and Yorick have created something really quite magical.
Oeuf: Heavy Petal
Brooklyn based Oeuf are a family-run studio and one of our longest-standing sustainable children’s brands. Formed back in 2002 by husband and wife team Michael Ryan and Sophie Demenge, they have been with us here at Junior Edition since the Spring/Summer season of 2018 and continue to delight us season after season with their beautifully playful childrenswear collections.
Combining intuitive design with a clean and simple style this is clothing that is designed to be loved hard and handed down. We know from personal experience how well it wears and washes and how enduring the styles and designs are having been passed from one child to the next here.