Welcoming any new brand to Junior Edition is always exciting and with two adventurous and active daughters of our own this is one that is especially close to our hearts as the range fits so perfectly with our own lives.

Little Cottons Clothes was founded by sisters Imogen and Leonie, who themselves have five children between them. When their daughters were born they struggled to find any clothing to suit their needs - simple, beautiful, traditional pieces that were as affordable as they are desirable. With a determination that can only be admired they set about creating their own clothing line, drawing inspiration from their own childhood experiences, growing up in the English countryside surrounded by adventure, fun and laughter.

I was never not going to write about this collaboration, E.T has been my favourite film forever, I have watched it scores and scores of times, I have a whole box of ET themed merch in tucked away in my loft and a giant stuffed toy in my room, I cried when I rode on the ride at Universal Studios in Florida. You get the picture, OBSESSED.

Keeping this collection a secret was harder for me than the first 3 months of pregnancy, I have basically been almost self-combusting with excitement in the months since it was first announced and it is such a relief to finally be able to shout it from the rooftops - ET PHONE MINI RODINI HAS ARRIVED!!!

The hotly anticipated third capsule collection from The Animals Observatory in collaboration with Reebok has finally landed and is has been getting a whole lot of love, not least here in the office!

The iconic Club C Revenge from Reebok has been re-booted and restyled by The Animals Observatory's Co-Founder and Creative Director Laia Aguilar, if there's one shoe you (or your kids) need in their wardrobe this season it's these. Wear them with anything and everything because they are THAT good!