Soor Ploom AW24 Essentials launches Wednesday 16th October at 3pm BST.
Soor Ploom is in high demand at launch. We kindly ask customers to not panic buy, and only order what you need. Please check your order carefully before checking out to ensure you have the correct size.
Please note we are NOT able to alter or cancel orders after they have been placed.
Maileg (pronounced My’lye) is a brand of charming, Danish designed toys that merge modern Scandinavian design with storybook whimsy and meticulous attention to detail. It was created by husband and wife team Dorthe and Erik Mailil in 1999, combining their last name Mailil with leg, the Danish word for play. Dorthe is the creative director of the brand, and has won many awards and honours for her toys, which help children explore the pure and simple wonder of imagination. Beloved for their heartwarming personalities, Maileg toys show playfulness and charm in every last detail. Theirs is a timeless world filled with beautiful accessories and settings to be collected, cherished and shared with friends and family for generations.
Junior Edition is a family owned children's concept store in Brighton, UK, established in 2015. We focus on small-batch design and ethical production, stocking a curated selection of beautiful heirloom brands and products for babies and children from newborn to age 13: from clothing, shoes and accessories to design-led toys, books and crafts. In 2020 we extended our selection to include womenswear and lifestyle products for the whole family.