Midseasonal Offers

Our Midseason sale is on with up to 40% off AW21 collections.


Mini Rodini on Marvellous Outdoor Adventures

The new Autumn 2021 collection M. Rodini on Marvellous Outdoor Adventures is here, with chapter 1 taking you on a kayak safari in Greenland spotting polar bears and walruses.  See if you can spot winterflowers along your journey to meet ferocious Nanuq, master of all bears!

Chapter 2 continues outdoor pursuits taking you on a hiking adventure in the mountain of Northern Sweden.  Learn new skills, including birdwatching, toasting marshmallows over a campfire and spotting beavers and squirrels!

Finally, Chapter 3 takes you across the Alps on a search to find the mythical Edelweiss flower.  Look out for the extensive outerwear offer in this collection, with ski prints, the return of the wonderful Ritzratz print in primary colours, Edelweiss flowers and much more!

Mini Rodini

Bobo Choses Talking Bobo

Talking Bobo is the new AW21 collection from Bobo Choses.  Talking Bobo is a way of being.  Although most adults may not understand it, it is very natural for children.  Living on the border between reality and imagination, swapping between logic and nonsense, accepting everyone as a friend whether big or small, colourful, shy or grumpy, real or invented.  Stretching and compressing time as they please.  Let’s talk Bobo!

As always, Bobo Choses goes for unisex clothing in the latest collection with garments relatively wide and comfortable, to combine in multiple ways for both boys and girls. Colours, prints and shapes are adapted for the baby collection to better suit the little ones, making it a fun and easy-to-combine collection.

Bobo Choses

Blog posts

New Year - New Us!

New Year - New Us!

The year has barely started to draw to a close but we are sitting on some exciting news for 2022 that is too exciting not to share with you now. Changes that will transform and streamline our online business enabling us to provide a truly first class service for all of our lovely customers.

Those of you that have been with us from the beginning might recall our very humble beginnings, a tiny online business run by Georgia from the spare room of our house! In the six years that have followed, amidst the birth of babies, a global pandemic and Brexit we have slowly grown to the business you know now, with a bricks and mortar store in the heart of Brighton's bustling North Laine and a warehouse distribution centre along the coast in Newhaven.

November 19, 2021
Petit Nord - A Uniqua Collaboration

Petit Nord - A Uniqua Collaboration

New to Junior Edition this season is Petit Nord. We love beautifully crafted footwear in traditional styles and these gorgeous shoes and boots tick ALL the boxes.

Petit Nord first launched back on 1998 with a vision to create pretty, practical and durable footwear for children, crafted from only the very highest quality materials. Their strong Scandinavian roots can be keenly felt in each and every one of their designs - classic in style; muted, natural colours combine with splashes of bright in eye-catching and enduring designs.

November 01, 2021
The Simple Folk

The Simple Folk

We are thrilled to welcome The Simple Folk to Junior Edition this Autumn. Minimalist, organic and oh-so beautiful clothing for babies and young children up to 10 years of age, whose roots in nature and the natural world can be keenly felt.

Conceived by two friends during their shared journey through the early years of motherhood, Jamie Morea (who is based in Portugal, amongst their community of talented sewers and knitters) and Abi Brown (who lives in and works from London) wanted to create clothing for children reflective of their own lifestyle and philosophy, products that they found surprisingly difficult to find elsewhere, in the sea of fast-fashion brands.

October 07, 2021