News Edition
Pèpè Shoes SS23 - Our Exclusive Collection
PèPè is a heritage children's footwear brand entirely designed and handmade in Italy.
Iconic and refined, a benchmark of Italian craftsmanship, PèPè shoes have won an international reputation as a premium Italian brand. Each pair is handmade in Italy, using traditional handcrafted workmanship and only the finest materials, combining contemporary touches with heritage-inspired design.
Our exclusive SS23 collection has been created by Pèpè in collaboration with Junior Edition, and features our much-loved colour palette of earthy tones and soft pinks with a vivid cobalt blue inspired by both our own branding and current seasonal trends.
Sonny Angel
Sonny Angel hails from Japan. Born all the way back in 2004, the very first version was actually a doll that stood at 18cm tall and not the miniature we know and love today.
We've been stocking the Sonny Angel figures for longer than anyone here can even remember (I did ask). All we are sure of is that they've been with us at Junior Edition almost as long as we have been here ourselves and, due to the ever-evolving themes, continue to be a perennial favourite both online and in-store.
Oeuf: Heavy Petal
Brooklyn based Oeuf are a family-run studio and one of our longest-standing sustainable children’s brands. Formed back in 2002 by husband and wife team Michael Ryan and Sophie Demenge, they have been with us here at Junior Edition since the Spring/Summer season of 2018 and continue to delight us season after season with their beautifully playful childrenswear collections.
Combining intuitive design with a clean and simple style this is clothing that is designed to be loved hard and handed down. We know from personal experience how well it wears and washes and how enduring the styles and designs are having been passed from one child to the next here.
The Birinit Bunch
Launched back in 2019 Birinit Petit hails from Spain and is the brainchild of two long-standing friends, Sara and Anita. Mothers themselves to six children they have created a brand that is truly close to their hearts, bringing to life timeless designs with enduring appeal.
The slow fashion ethos is central to everything they do and great care goes into the design and production of each piece in every collection. Prints are hand-painted and always exclusive to Birinit, fabrics carefully selected and retailers limited to few. Whether dressing for a special occasion or an afternoon in park, their clothing is beautifully versatile and we are delighted to launch our second collection with Birinit for the spring/summer season.
Welcome to Weekend House Kids!
We are delighted to reveal, and give a warm welcome to, our first new brand of 2021, the marvellous Weekend House Kids!
Weekend House Kids was established in 2018, in Mataró, a small sea town North of Barcelona with the intention of designing and creating a premium quality children's clothing with a quintessential Mediterranean feel. As a brand they are committed to responsible and environmentally conscious manufacturing and proudly put awareness about the planet we live in first. Their collections too are very much inspired by the natural world, with flora and animals woven into their collections in the most charming of designs.