Junior Edition - the best fashion news for kids aged 0-7

Soor Ploom: The Sweater Collection

Brooklyn based Soor Ploom return with their second drop of the season, the eagerly awaited Sweater collection.

If you're not already familiar with Soor Ploom they are a really special brand who "strive to cultivate an appreciation for quality over quantity, to live in a world where less is more and to teach our children that slow fashion is a more sustainable choice."

October 01, 2024 — Emma Ronicle

Bonjour AW24

We're delighted to bring you the AW24 collection from Bonjour, launching on Wednesday 25th September at 2pm BST. We have over 50 styles this season, plus 3 limited edition handsmock blouses created in collaboration with Bonjour designer Anne Millet, exclusive to Junior Edition.

Across the range we have Bonjour's signature styles; the handsmock blouse and dress, pleated skirts and matching acessories, bags, scarves and not forgetting some selected styles for women too. The apron dress has new updated look in two colourways, and some elegant new dress shapes. These collection might just be our favourite ever, and you won't want to miss this one.

September 24, 2024 — Miriam Davies

Tags: AW24 Blouse Blouses Bohemian Bonjour Bonjour Diary Cotton Dress Dresses Embroidered Embroideries Embroidery Floral Hand Embroidered Hand Embroidery Handsmock Blouse

Bonjour AW24 Exclusive Styles

We're delighted to have collaborated with Bonjour designer Anne Millet for our second exclusive capsule collection. We have chosen our favourite prints of the season on our customers favourite style, the Handsmock blouse, to bring you these three very special pieces.

September 23, 2024 — Miriam Davies

Tags: Blouse Blouses Bonjour Bonjour Diary Embroidered Embroideries Embroidery Exclusive Collection Exclusive Prints Floral Handsmock Blouse

Apolina: Our AW24 Preview

The brand new collection from Apolina launches next Thursday 26th September. A homage to craft that plays on their love of patchwork and embroidery, this season is a story of layering and cosy, eclectic styling. Folk inspired florals to be mixed and matched in your own way.

We have selected 17 stunning styles that we know you're going to fall in love with and are delighted to share a first look at our beautiful AW24 edit with you.

September 20, 2024 — Emma Ronicle

Tags: Aline Smock Shirtdress Almond Annika Dress Apolina Apolina Kids Autumn AW24 Bette Blouse Bette Dress Blouse Cabin Quilt Cream Cabin Quilt Petal Cara Dress Cora Blouse Desert Rose Dress Eau de Nil Embroidery Fall Floral Folk Floral Blue Mist FW24 Hand Crochet Hand Smocking Hazel Hazel Blouse Hazel Dress Lana Shirt Mara Shirtdress Meadow Merle Dress Mia Dress Myra Blouse Nola Dress Penelope Dress Peplum Peter Pan Collar Pink Sand Piping Retro Scallop Shirt Shirtdress Tapestry Vintage Woodland Floral Cream Worker Check Sage

Misha & Puff: Fall Part 2

The Fall collection from Misha & Puff is an ode to the eclectic styles of decades past - blending influences from counterculture to preppy, inspired by the spirited fashion of late '70's California and early '80's New York City.

Part 1 of this wonderful collection was brimming with highlights that included a brand new denim collection, handcrafted in Japan by skilled artisans using the highest quality Japanese denim and we have lots of pieces in this second drop that pair perfectly with these styles.

September 17, 2024 — Emma Ronicle

Tags: Autumn Bohemia Boxy Top Cable Skating Skirt Capelet Cardigan Cat Cate Capelet Circle Bag Cleo Capelet Clip Crochet Dress Elizabeth Cardigan Elizabeth Pullover Fall Garter Hat Garter Legwarmer Hair Clip Hair Scrunchie Hat Ingrid Dress Knit Leaf Clip Legging Leggings Legwarmer Log Cabin Meadow Meadow Cardigan Merino Wool Misha & Puff Onesie Overall Owl Pattie Peggy Peplum Pierrot Pima Cotton Pointy Peak Hat Popcorn Sweater Portrait Pullover Rib Longies Romper Safe Harbour Mittens Scout Peplum Scout Pullover Scout Top Scribble Scrunchie Skating Pond Skirt Skating Scarf Skirt Sledding Hood Sledding Scarf Slow Fashion Snail Hair Clip Sneaker Strata Strata Garter Hat Strata Safe Harbour Mittens Strata Sledding Scarf Sweater Toboggan Scarf Turtleneck Velcro Sneaker Yearling Sweater

Halloween with Mimi & Lula

The buzz around the Halloween dressing-up costumes from Mimi & Lula is whole-heartedly deserved - every piece is so special and you'll find 7 collections within the collection! Aurora, Griselda and Belinda Witch, Cat, Clown, Red Riding Hood and Rainbow Dazzle, all equally excellent and perfect for the spooky season ahead.

September 10, 2024 — Emma Ronicle

Tags: Aurora Belinda Cat Clown Costumes Dress Up Dressing Up Griselda Halloween Mimi & Lula Mimi and Lula Rainbow Dazzle Red Riding Hood Trick or Trick Witch

Soor Ploom AW24: Wovens and Socks

Brooklyn based Soor Ploom are back with the most beautiful collection for the AW24 season. The first drop, Wovens and Socks, consists of over 30 pieces crafted from the finest materials, in the most beautiful colour palette and prints. From denim jeans and pinafores, to pretty printed skirts and blouses and reversible quilted gilets in organic cotton (plus a whole lot more besides).

September 06, 2024 — Miriam Davies

Tags: Berry Stitch Print Biotint Blouse Caffe Clementine Dress Denim Dress Dungarees Edith Dress Elvira Gilet Elvira Vest Ethical Filipa Skirt Frannie Jean Gingham Imelda Blouse Jeans Licorice Louisa Blouse Luna Tunic Mavis Skirt Mineral Dye Minnie Pinafore Natural Dye Needlepoint Print Organic Cotton Overall Ozone Wash Pedra Pinafore Skirt Slow Fashion Socks Soor Ploom Spice Sustainable Thistle Print Tillie Overall Tippi Pinafore Tunic Wovens

Misha & Puff Fall Collection

We're delighted to introduce the Fall '24 collection by Misha & Puff. We're stocking over 120 pieces from Drop 1 and for the first time includes a range of denim styles which pair perfectly with Misha & Puff's classic t-shirts and tops. These heirloom quality pieces feature new season colours and prints in cosy Merino Wool and Pima Cotton. New for Fall '24, Misha & Puff's denim collection features premium quality denim pieces crafted in Japan.

August 10, 2024 — Miriam Davies

Welcome True Artist!

We are absolutely delighted to welcome new brand True Artist to the Junior Edition family.

Join us in celebrating Summer with a collection where artistry is merged with natures calm. You'll find bird motifs, modern stripes and the brand's signature logo across over 50 easy-to-wear contemporary and colourful styles for creative kids up to the age of 13.

June 13, 2024 — Emma Ronicle

Tags: Art Artist Bird Motif Collaboration Comfortable Contemporary Creative Environmentally Conscious Environmentally Friendly Ethical Etudes Limited Edition Logo Motif Nature Organic Cotton Stripe Striped Stripes Sustainable True Artist

Senger Naturwelt

Senger Naturwelt was founded in Germany in 1985 by husband and wife team Volker and Sabine Senger. With passion, great humour and in harmony with nature they create and produce unique and timeless heirloom quality soft toys, using all natural materials and a high ecological standard.

The first animals Senger Naturwelt created were the mouse family. Wanting to create a unique gift for a friend's daughter, they started with a sketch that became a quirky mouse character. Sabine worked in children's books publishing and her animals are inspired by The Wind in the Willows.

May 11, 2024 — Georgia Ashby

Misha & Puff Summer 2024

We're delighted to bring you a preview of Misha & Puff's Summer 2024 collection which launches on Tuesday 7th May at 4pm BST. For the first time Misha & Puff is available for sale in our Brighton store and we're also stocking a range of Pima cotton pieces from the baby collection in store and online.

We think this is designer Anna Wallack's best collection to date and we are excited to be stocking over 120 styles of this wonderful collection.

April 30, 2024 — Georgia Ashby

Polka Dot Club New Collection

Handmade with patience and care, the Polka Dot Club is a collection of heritage toys created by second-generation teddy bear maker Jen Murphy. Each piece is made using natural materials and techniques employed by the finest toy makers over 120 years ago, all the while adding contemporary elements bringing heritage toy making into the 21st century. These are special friends that pay homage to the past but are wholly modern playthings for today. They are heirlooms for now and forever.

April 24, 2024 — Georgia Ashby

News Edition