Say Hello To Bonjour

Say Hello To Bonjour

Bonjour was created in 2014 by Anne Millet. A stylist in children's fashion for over 20 years, she wanted to create a more personal universe, one influenced by a love of travel and the colours and textures found in far flung flea markets.

Bonjour is a family business - Anne and her partner Yorick joined forces to help develop the brand, together creating the trademark aesthetic and imagery that is so loved by parents and their children the world over.

We are delighted to be stocking Bonjour here at Junior Edition for our third season now and truly believe that Anne and Yorick have created something really quite magical.

We Are The New Society: The Sea Side of Life

We Are The New Society: The Sea Side of Life

The New Society is a truly beautiful collection of clothes for both children and women created by Estefania Grandio in Madrid. Designed with sustainability and made in Europe using organic fabrics it is our third season with this beautiful brand.

Their SS21 collection is called The Sea Side Of Life  -  as seaside dwelling folks ourselves it was always going to be a concept we were going to fall in love with, even if Brighton isn't quite as evocative of sunny sandy days as the med!

Long Live The Queen

Long Live The Queen

Long Live The Queen really is one of my favourite collections of the season. Hailing from Amsterdam in the Netherlands (also one of my favourite places, I very nearly moved there in my early thirties), Long Live The Queen's mission is to create beautiful fashion for girls that is responsibly produced  - they combine recycled materials with organic jerseys and soft knits to create easy-to-wear but super stylish clothing which we are delighted to now stock all the way up to 12 years of age.