I was never not going to write about this collaboration, E.T has been my favourite film forever, I have watched it scores and scores of times, I have a whole box of ET themed merch in tucked away in my loft and a giant stuffed toy in my room, I cried when I rode on the ride at Universal Studios in Florida. You get the picture, OBSESSED.
Keeping this collection a secret was harder for me than the first 3 months of pregnancy, I have basically been almost self-combusting with excitement in the months since it was first announced and it is such a relief to finally be able to shout it from the rooftops - ET PHONE MINI RODINI HAS ARRIVED!!!
The first instalment of the (quite frankly AMAZING) AW20 collection from The Animals Observatory dropped on July 21st at the slightly un-godly hour of 6am CET (thats 5am UK time folks, 5am!) so armed with lots of strong coffee and slightly bleary-eyed we hit the launch button and waited for lift-off!
Launch days are always a slightly apprehensive affair, will you love it as much as we do, did we plump for the pieces you are going to love? The answer was a resounding YES and we were thrilled to read all of your positive feedback and see several pieces and sizes sell out in those first couple of days. When you get all the feels, we get the all the feels too so thank you!
We have welcomed a few new and really beautiful brands to Junior Edition this season. The absolutely gorgeous work of Dutch designer Hetty Van Driest and her brand Long Live The Queen has already become a firm favourite with us.
Now in their fifth season, Long Live The Queen SS20 is a collection of ethically produced and environmentally conscious girls clothing which we are stocking in ages 2-10 years. Made from up-cycled fabrics, organic jersey and super soft knits, all carefully selected to help reduce the footprint left behind.
Favourite pieces this season? Honestly, I love it all and if it came in adult sizes I would most definitely be wearing it. The puff sleeves are an absolute winner for me and are seen across several tees (in golden yellow and rose dawn) as well as the gorgeous short and long and sleeve terry sweaters which come in lavender, bronze, multicoloured stripes and green dots (short sleeved) and toffee and vintage blue (long sleeved).
I'm a sucker for short shorts (yes I was born in the 70's!) and terry too! Both the brown spots and multicoloured stripes shorts look great with their coordinating sleeveless tops with a ruffle collar. A beautifully practical combo that looks divine too!
Of the dresses, the candy stripe tiered maxi is a personal favourite. It can be dressed up to make the perfect party dress but looks equally as stylish with a pair of trainers and works really well layered with the short-sleeved lavender terry sweater.
I also really love the tie dye effect on the gorgeous off-white sweater, it takes me back to carefree summer days in Ibiza, wandering around the hippy markets, soaking up the sunshine and the atmosphere. What I would give to be there now! It's all turned rather cold here in Brighton again today. Still, summer is just about in our grasp and we've had a few really glorious spring days recently to help us on our way. I'll give it a couple of weeks before the kids beg me to roll out the paddling pool in the back garden!
There's so much more to see online, you can shop the full collection here. All of our shop staff have relocated to the warehouse for the time-being so online orders are being despatched in lightening quick time!
I think for so many of us, dressing our kids in gorgeous clothes give us great pleasure. Equally, I think that for some (certainly me) the investment both emotionally and financially in our own wardrobes has waned slightly, now that there are small people to dress. And certainly (for many mamas) things aren't in the same place or the same shape as they used to be, having undertaken the immense task of carrying/birthing children and breast-feeding.
I am a default jeans and trainers kind of girl, and there's nothing wrong with that. It's a practical, comfortable and safe look that works well. There's occasions though where I do find myself feeling a bit meh as my staying in and going out clothes are one and the same! And so we've decided to broaden our horizons a bit and branch out a little further than we have historically into womenswear, with so many of our favourite baby and kid brands having adult offshoots with some really lovely pieces.
Emile et Ida is one of the womenswear brands we have decided to focus on this spring/summer - they design and produce deliciously retro basics with folky roots. Its a really wearable collection and one that can be as easily dressed up as down plus (bonus!) lots of tees and tops that look great with jeans. With a colour palette of caramel and ecru together with dusty pinks and blues we are stocking skirts and dresses too from extra small to large.
We are also carrying Liilu in mama sizes this season for the first time. A really beautiful collection with a timeless feel. Every piece is made from 100% organic cotton muslin and we have a small but perfectly formed collection of dresses, skirts, shirts and blouses available but be quick, we are already down to the last item in several designs!
We are also delighted to be stocking Bobo Choses Growing Young again this Spring/Summer. A Dance Romance is an immensely fun collection that features prints and shapes from the kids collection. They have taken some of the very best pieces and given them just a little bit of a twist - we have some stand-out t shirts and sweatshirts (I may have brought them all!) but also some gorgeous knits and some beautifully printed shirts and midi skirts and so much more besides!
With additional pieces from Rylee and Cru, Mingo, My Moumout, Poudre Organic, Monkind, The Animals Observatory and Le Petit Germain plus adult sunglasses from Izipizi, its well worth a browse! We are currently in the throes of making our website a bit more user friendly, its still a work in progress but we have created a Womenswear section and you are now able to search by price, size and brand, it makes such a difference!
Womenswear is an area we hope to continue to grow.....we may well top up our existing collections this season and have already placed orders for Autumn/Winter 2020. Shop what we have so far online here, and watch this space for further news!
We love it when there is buzz around a brand or a collection and Misha & Puff has brought it in bucketloads these last couple of weeks! We had so many messages from customers dying to find out what we are stocking this season and the enthusiasm has been infectious, we were so excited to make the collection live yesterday at 3pm (or so, after a hugely stressful technical glitch!) and we couldn't be more grateful for your response, thank you for each and every one of your glorious orders which we are pleased to say will be winging their way to you early next week.
For anyone not familiar with Misha & Puff, the brand was founded by stylist Anna Wallack in 2011. From the humble beginnings of the very first season when handmade samples were personally carried shop-to-shop to generate interest, Misha & Puff has grown into the business we know and love today. Crucially there is one thing that hasn't changed in all that time and that is the ethos that is central the brand, to make things the best way possible, in the nicest way possible.
Each Misha & Puff piece is thoughtfully designed before being lovingly handcrafted in Peru by a team of dedicated and talented knitters, all of whom are very much part of the Misha & Puff family and many of which have been a part of the team since the very beginning. The knitters take great pride in their creations (rightfully so because they are things of beauty!) and on the hang tag of each garment you will find the name of the person responsible for creating that individual item.
Working with premium natural fibres, the merino in Misha and Puff designs is incredibly soft, hard-wearing and itch-free whilst the hand-dying process creates a truly unique and rich depth of colour. SS20 also features luxurious pima cotton yarn and the new collection is perfect for those sunny days ahead.
The ever-popular popcorn sweaters and cardigans return in the prettiest colour palate - vanilla, caramel, coral, dusty blue, sunflower and faded space dye. It's so hard to choose a favourite but I think it's the dusty blue that has my heart this season, available from 12 months all the way up to 8 years.
The must have item of the season has to be the skating pond skirt which completely sold out in all seven colour-ways in just a couple of hours! We can't wait for your images to start filtering though on instagram (please do tag us) as it was one of our personal favourites this season too. Pleated, and complete with attached bloomers this piece encapsulates Misha & Puff's signature style, combining beauty with practicality.
If knitwear isn't your thing there are some lovely pieces in organic pima cotton carrying the beautiful orchard design. We have the balloon romper, collar tee, cycling shorts and the scout dress (pictured) available in both mint and sunflower. The dress is just so easy to style with a built-in kerchief together with a ruffle hem. Just beautiful.
There are some beautiful t-strap shoes and sandals too, which are so versatile and would look fab with just about everything.
The Animals Observatory launched their incredible SS20 collection on Tuesday 28th January with several styles on track to sell out in the first week!
TAO's Creative Director, Laila Aguilar, finds inspiration in a number of recurring themes that include vintage clothing, typography as well as the work of certain painters, architects and interior designers which is as evident with this collection as in previous seasons.
For Spring/Summer 2020, Laila pays homage to the romantic world of flowers and the richness of their colour palette. There are a number of truly beautiful prints and styles available for babies in playsuits, sweatshirts, culottes and bodysuits with dresses, shirts, skirts, sweatshirts, jumpsuits, t-shirts and scarves for older children.
The gentle nature of flowers and the muted colours so reminiscent of Eric Rohmer's films contrast with the dazzling and radical style of classic rock stars. Like you, we love the violet this season, it works so beautifully with this typeface!
The latest collection also portrays the elegance of 1970s Saint Tropez. Classic and vintage patterns draw inspiration from Tex Avery cartoons and reflect the natural elegance of iconic figures such as Lauren Hutton, Caroline Bessette, John Kennedy, Brooke Shields and Jackie Kennedy in their youth.
TAO pieces are practical, playful and comfortable and always true to the philosophy central to the brand, to be a good animal, true to your instincts.
With over 120 styles available across baby sizes 6 to 18 months and kid sizes 2 to 10 years, there really is something for everyone. Shop the full collection here or come and visit our lovely shop in beautiful Brighton where we will have an edit of key pieces available in the near future.
Hands up who has impeccably dressed kids but often neglects to buy anything new for themselves? I know I'm not alone! With the latest Bobo Choses Growing Young collection we are all out of excuses. Featuring prints and shapes from the kids collection, Bobo have given some very best pieces a little twist and come up with the most amazing capsule collection for growing-young adults who appreciate creativity and love to have fun!
For those not already familiar with their SS20 collection, A Dance Romance, it is (as the name suggests!) inspired by the joyful world of dance. With this collection, young-at-heart dancers are encouraged to let themselves go, feel the rhythm, dance and feel happy and if you've seen any of their brilliantly bonkers promo videos you'll have seen what they mean!
There are too many womenswear pieces on our must-have list to feature here. There are some stand-out t-shirts and sweatshirts, some lovely knits (we adore the oranges knitted short sleeve jumper) but also some beautiful printed shirts and midi skirts.
This is our second season carrying Growing Young and our first to feature menswear, we have chosen a few keys pieces that we think will appeal, taking twinning possibilities to tripletting possibilities if you are that way inclined!
Accessories include beautiful silky scarfs in either a leopard, chachacha kiss and all over pineapple print and some very cute short socks available in lips and leopard!
For the home we love these bamboo plates and cups - available separately as sets of four with the plates priced at just £26 and cups at £17.
"When dancing, there isn’t a right way and a wrong way, there’s just your own way. Dancing gives us a feeling of happiness; makes ourselves feel confident and becomes a way to express what we cannot put into words."
Available online now in women's sizes XS-L and Mens S-L.