Stella Kids is one of our newer brands (it's our second season with them) but also one of our larger ranges, the collections are fun, modern and playful, very much designed with the joyful spirit and energy of kids in mind.
Stella McCartney needs little introduction, born and raised in London and the English countryside she graduated from the world renowned arts and design collage, Central St Martins, in 1995 to pursue an incredibly successful career in fashion. Following a successful tenure as Creative Director at Chloe, she launched her own label back in 2001 with Stella Kids following in 2010.
The Stella Kids range stays true to the mainline fashion collection and many of the pieces take their inspiration from there. Combine this with an explosion of colour and punchy prints and you have a fun, ethical, sustainable and cruelty-free collection that fun-loving kids can't wait to wear!
I'm not sure if it is a global phenomenon or something we are only seeing in the UK but children everywhere are making rainbows to put in the windows to spread a bit of cheer. We have made one ourselves and from my bedroom I can see 3 or 4 other houses in the street with them up, some big, some small but all lovely so it seems rather timely to see so many rainbows in the Stella Kids SS20 collection, we ADORE them!
With over 40 rainbow themed items its almost impossible to highlight a couple of favourites - we have swimwear, shorts, sweatshirts, dresses, sliders, skirts, bags, joggers, rompers, jumpers and tees and probably one or two things in-between I've missed!
The swimwear is really, really lovely, we have a gorgeous swimsuit and bikini which look absolutely fab and so much fun paired with the sliders and sunglasses!
I also have a lot of love for the hearts this season, a bold and absolutely beautiful print that can be found across a number of swimwear items, including some brilliant swim shorts for the boys, the prettiest little sleeveless baby all in one and my personal favourite, the stunning 3/4 sleeve skirt dress with a drop waist!
And finally, the signature military jacket is an absolute must-have, we've had so many of these over the years and they always draw so much positive attention. It's just one of those pieces that looks great with EVERYTHING!
The full collection is available to view online. Whilst our bricks and mortar shop in Brighton remains closed for now our online shop continues to operate as normal and we have added some additional courier options to help with quicker delivery times worldwide. Thank you as ever for your continued support!
I think for so many of us, dressing our kids in gorgeous clothes give us great pleasure. Equally, I think that for some (certainly me) the investment both emotionally and financially in our own wardrobes has waned slightly, now that there are small people to dress. And certainly (for many mamas) things aren't in the same place or the same shape as they used to be, having undertaken the immense task of carrying/birthing children and breast-feeding.
I am a default jeans and trainers kind of girl, and there's nothing wrong with that. It's a practical, comfortable and safe look that works well. There's occasions though where I do find myself feeling a bit meh as my staying in and going out clothes are one and the same! And so we've decided to broaden our horizons a bit and branch out a little further than we have historically into womenswear, with so many of our favourite baby and kid brands having adult offshoots with some really lovely pieces.
Emile et Ida is one of the womenswear brands we have decided to focus on this spring/summer - they design and produce deliciously retro basics with folky roots. Its a really wearable collection and one that can be as easily dressed up as down plus (bonus!) lots of tees and tops that look great with jeans. With a colour palette of caramel and ecru together with dusty pinks and blues we are stocking skirts and dresses too from extra small to large.
We are also carrying Liilu in mama sizes this season for the first time. A really beautiful collection with a timeless feel. Every piece is made from 100% organic cotton muslin and we have a small but perfectly formed collection of dresses, skirts, shirts and blouses available but be quick, we are already down to the last item in several designs!
We are also delighted to be stocking Bobo Choses Growing Young again this Spring/Summer. A Dance Romance is an immensely fun collection that features prints and shapes from the kids collection. They have taken some of the very best pieces and given them just a little bit of a twist - we have some stand-out t shirts and sweatshirts (I may have brought them all!) but also some gorgeous knits and some beautifully printed shirts and midi skirts and so much more besides!
With additional pieces from Rylee and Cru, Mingo, My Moumout, Poudre Organic, Monkind, The Animals Observatory and Le Petit Germain plus adult sunglasses from Izipizi, its well worth a browse! We are currently in the throes of making our website a bit more user friendly, its still a work in progress but we have created a Womenswear section and you are now able to search by price, size and brand, it makes such a difference!
Womenswear is an area we hope to continue to grow.....we may well top up our existing collections this season and have already placed orders for Autumn/Winter 2020. Shop what we have so far online here, and watch this space for further news!
I know we are lucky enough to have customers from all over the world so I don't want to harp on about it too much but my god it has been a horrendous winter here in the UK. Don't get me wrong, I'm not in the anti-winter brigade, I love a woolly jumper and a large glass of red by a roaring fire! I don't even mind the cold if the truth be told and I LOVE a bit of snow (rare as it is in this country) but it has been relentless rain and high winds for as long as I can remember. So. Over. It.
And so, in an attempt to pretend the outside isn't happening, I'm projecting all things summer related and taking a closer look at the gorgeous new collection by Wynken which is inspired by the classic Roy Ayers Song, Everybody Loves The Sunshine and perfectly encapsulates the laid back vibe of a sunny summer day.
For anyone not familiar with Wynken, they are a London based childrenswear brand creating unisex fashion for kids which we stock from three months all the way up to to eight years. Wynken was created by Elbe Lealman in 2014 shortly after becoming a mother herself, realising her dreams of creating a contemporary children's clothing line for modern kids. Wynken is one of those brands that is as popular with kids as it is the adults, with its strong design focus coupled with quality and wearability. The multitude of techniques used during manufacturing, from print to appliqué and embroidery means that every collection produced boasts rich and textured clothing that is kind to both the wearer and the environment. We're huge fans here!
The SS20 collection is a particularly special one - it's feel good, it's slow pace, it's slow play and it's oozing those good time summer vibes. There are SO MANY great pieces this season, but the dresses really are exquisite! The Gather Dress in Clay is my personal favourite. Relaxed and roomy with a frill sleeve, this pretty dress is made from clay colour linen cotton mix fabric and is printed with a distressed sunshine print in a darker clay tone. It has a crew neckline with button opening down the back bodice with the skirt gathered in to the waist seam. If this came in adult sizes I would 100% be wearing it! We have already sold out in age 8 but have 2, 4 and 6 years still available.
The Wynken caps and hats have always been super popular for us. We have the trademark wink caps in blue terry, bronze, deep coral and dull pink together with badge caps in golden, red/bronze and silver. We are also stocking the havana hat in four colour-ways and the glorious bucket hat (seen here with the sunshine stripe tee shirt and daily shorts) in both pink and sand. We have a hat for every occasion!
The cuban shirt also deserves a special mention......it's the most stunning relaxed fit shirt. It has a button front closure with a button and loop detail at collar giving an option to close up to the neck (it looks brill either way!). There are two lower front patch pockets and the cotton fabric has been printed with an all over sun print which has a distressed finish. Sold out in age 6 we still have ages 2,4 and 8 available at the moment.
Shop the full collection online here, and if you've not tried Wynken before we absolutely guarantee you won't be disappointed!
Love is very much in the air and whether you engage with the hoo-ha of Valentines Day or not, one thing that can't have gone unnoticed is the proliferation of hearts this season, lots of our favourite brands have incorporated them into their collections and we are absolutely head over heels with the results!
Mini Rodini launched the second chapter of their Diana collection yesterday and they have gone big with lots of beautiful hearts, featuring singularly on dresses, blouses, bodysuits and sun hats as well as working in combination with horseshoes and clovers for the amazing lucky charm laden print - we have this in dresses, tees and leggings for older kids up to age 11 and it also works beautifully for babies, check out this adorable little newborn set!
There is absolutely no way we could not make mention of the sensational cap from this chapter. Mini Rodini have absolutely nailed it with their butterfly cap in an all over heart print. A red butterfly patch in up-cycled polysatin decorates the front and the cap has an adjustable strap to enable that perfect fit. We think its a little bit out of this world!
Tinycottons launched their SS20 collection back in January and it has been so well received! Dolce Far Niente, as the name suggests, is rooted in all things Italian and reflects on the art of not doing very much at all and enjoying the simple pleasures that life brings. We love the cute cross back dress with the all over hearts print in red and brick (and that enviable bubble gum bubble!). Made in soft babbula cotton it has a button front opening and side seam pockets, super cute and really wearable to boot.
Bobo Choses are also bringing us a whole lot of love this season. The striking all over heart print features on dresses, a skirt, a baby blouse and trousers and a gorgeous swimsuit with crossover ruffle straps available in both kid and baby sizes.
Never one to be left in anyone's shadow is The Animals Observatory, their brilliant Weasel Dress in an all-over blue heart print is gathered at the waist and features ruffled cap sleeves. Available in kids age 2 - 10 years this is a really versatile dress that works as well with trainers and a cap as it does for a special occasion!
Whether you're feeling the love or not this Valentines, indulge in a little retail therapy to help keep spirits high - with lots of spring/summer collections now online to inject a little sunshine into everyone's lives. Happy Valentines y'all!
Mini Rodini, Diana - Chapter one of FIVE (oh yes!!) that will be released between now and the end of March, dropped last Thursday 30th January. Paying homage to the style icon that is Princess Diana, it is a gorgeously preppy, sporty-chic collection with very British roots.
One of our favourite items from the collection HAS to be the country jacket, it is such a great transitional piece for Winter to Spring. Perfect for layering with fleece or warm knits in this colder weather and brilliant on its own as the temperatures improve. Made in recycled polyester and organic cotton it combines functionality with a very classic heritage style. Water-repellent with BIONIC-FINISH® ECO coating and breathable, it has foldable corduroy cuffs that means it can grow with your child. Wish, wish, wish they did this in grown-up sizes!!
If you are more sports pitch than country field minded, you are going to LOVE the rugby shirts which we are stocking in four beautiful colours including this pretty pink. Made from organic cotton and produced in a factory that is part of MIni Rodini's living wage project. This product is GOTS certified – the strictest certification for organic materials on the market today, which involves rigid controls throughout the entire manufacturing process, including chemical use and working conditions.
Mini Rodini's commitment to sustainability is well documented, it is one of the most sustainable childrenswear collections around. The (out-of-this-world) panther jacket for example, is made in 100% recycled polyestar from recycled PET plastic bottles, discarded fishing nets and used clothes making it GRS certified. What's not to love!?!
With four more beautiful chapters yet to be revealed, make sure you stay tuned for lots more exciting products and prints. Chapter 2 lands on Thursday 13th February and we can't wait to show you what we have!
Check out the full collection online here, it also includes some fabulous baby pieces in brilliant prints including tiger stripes and unicorns!
The Animals Observatory launched their incredible SS20 collection on Tuesday 28th January with several styles on track to sell out in the first week!
TAO's Creative Director, Laila Aguilar, finds inspiration in a number of recurring themes that include vintage clothing, typography as well as the work of certain painters, architects and interior designers which is as evident with this collection as in previous seasons.
For Spring/Summer 2020, Laila pays homage to the romantic world of flowers and the richness of their colour palette. There are a number of truly beautiful prints and styles available for babies in playsuits, sweatshirts, culottes and bodysuits with dresses, shirts, skirts, sweatshirts, jumpsuits, t-shirts and scarves for older children.
The gentle nature of flowers and the muted colours so reminiscent of Eric Rohmer's films contrast with the dazzling and radical style of classic rock stars. Like you, we love the violet this season, it works so beautifully with this typeface!
The latest collection also portrays the elegance of 1970s Saint Tropez. Classic and vintage patterns draw inspiration from Tex Avery cartoons and reflect the natural elegance of iconic figures such as Lauren Hutton, Caroline Bessette, John Kennedy, Brooke Shields and Jackie Kennedy in their youth.
TAO pieces are practical, playful and comfortable and always true to the philosophy central to the brand, to be a good animal, true to your instincts.
With over 120 styles available across baby sizes 6 to 18 months and kid sizes 2 to 10 years, there really is something for everyone. Shop the full collection here or come and visit our lovely shop in beautiful Brighton where we will have an edit of key pieces available in the near future.
Hands up who has impeccably dressed kids but often neglects to buy anything new for themselves? I know I'm not alone! With the latest Bobo Choses Growing Young collection we are all out of excuses. Featuring prints and shapes from the kids collection, Bobo have given some very best pieces a little twist and come up with the most amazing capsule collection for growing-young adults who appreciate creativity and love to have fun!
For those not already familiar with their SS20 collection, A Dance Romance, it is (as the name suggests!) inspired by the joyful world of dance. With this collection, young-at-heart dancers are encouraged to let themselves go, feel the rhythm, dance and feel happy and if you've seen any of their brilliantly bonkers promo videos you'll have seen what they mean!
There are too many womenswear pieces on our must-have list to feature here. There are some stand-out t-shirts and sweatshirts, some lovely knits (we adore the oranges knitted short sleeve jumper) but also some beautiful printed shirts and midi skirts.
This is our second season carrying Growing Young and our first to feature menswear, we have chosen a few keys pieces that we think will appeal, taking twinning possibilities to tripletting possibilities if you are that way inclined!
Accessories include beautiful silky scarfs in either a leopard, chachacha kiss and all over pineapple print and some very cute short socks available in lips and leopard!
For the home we love these bamboo plates and cups - available separately as sets of four with the plates priced at just £26 and cups at £17.
"When dancing, there isn’t a right way and a wrong way, there’s just your own way. Dancing gives us a feeling of happiness; makes ourselves feel confident and becomes a way to express what we cannot put into words."
Available online now in women's sizes XS-L and Mens S-L.
Dolce Far Niente is a way of life, the art of not doing very much at all and enjoying the simple pleasures that life brings. It also happens to be the name of the latest collection by Tiny Cottons, one rooted in all things Italian as the name suggests.
Inspired by warm, sunny summers in Italy the collection is a nod to the slow life philosophy that the Italians have mastered so perfectly. A colour palette of yellows, greens, blues and terracotta are combined with a series of super cute prints. Strawberries, oranges, sunshine, flowers, hearts and the sweetest little sausage dogs are all designed to transport us to the landscape and culture of Italy.
As well of lots of unisex pieces and some fabulously cute knitwear we have some gorgeous summer dresses - strawberry, heart, sunshine and vichy designs all feature in Drop 1 as well accessories including this fabulous check bucket hat. (We ate all the biscuits, sorry.)
In Drop 2 we have a beautiful swimwear collection including this one piece in the Il Bassotto sausage dog print which would be perfectly teamed with the transparent jelly shoes designed to keep little feet safe on the beach (also available in light pink, cerulean blue, red and yellow and landing in Drop 2 ).
Drop 1 launched Wednesday 22nd January and is already online here with Drop 2 following on Wednesday 19th February. We are stocking baby sizes at 6, 9, 12 and 18 months plus kids sizes 2, 4, 6 and 8 years, lots of styles and lots of choice, we hope you enjoy our edit!
We are thrilled to finally reveal the new collection from Bobo Choses for SS20, A Dance Romance.
Inspired by the world of dance as seen through a child's eyes, the collection reflects both their passion for movement and the fun and free spirited way in which they express themselves through the medium of dance, there's no wrong or right way, just their own way!
Comfort meets vintage-retro style this season in a cheerful symphony of colours, prints and textures. We adore the look and feel of this tracksuit, available as separates but absolutely awesome together!
There is some beautiful attention to detail in this collection, embroidery detailing, ribbon and a variety of other finishes that give things that special edge. Wrinkled woven fabrics, elastic and structured fleece, organic cotton knitwear, garment dye knitwear and digital watercolor effect prints are just some of the special characteristics of this movement tribute collection.
We have so much love for the accessories this season, our personal favourites have to be the silky scarfs available in leopard, pineapple and the chachacha kiss, the blue wide brimmed sunhat, the yellow striped elephant school bag and the brilliant RIGHT and LEFT trainers available in sizes EUR 24-35 (UK Infant 7 to Junior 3) to help keep those dance moves in check!
Available in baby sizes 3/6 months through to 24/36 months and kids 2/3 years right up to 10/11 years. Shop the full range here or visit our lovely shop in the heart of Brighton's North Laine where we will have some of the key pieces available to lust after in the coming weeks!